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Smooth the Way Collection

Smooth the Way Collection
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Smooth the Way for healthy younger looking skin and longer wearing more vibrant makeup!

AVC's collection of the best primer products for face, lips, and eyes. Collection includes Retexturizing Face Primer, Smoothing Lip Primer, and Shadow Magnet.

Retexturizing Face Primer - Give your makeover the ultimate start with this silky skin preparation to hide fine lines, reduce large pores, and oily spots while giving you the best base possible for your makeup. You'll love your skin and the staying power of AVC Cosmetics with AVC Retexturizing Face Primer.

Smoothing Lip Primer - An under-lipstick essential! Prepare your lips by smoothing creases and fine lines, so lip color performs better and lasts longer. Flesh tone helps neutralize lips for a color-true lipstick application. The result? Smoother, more vibrant, younger-looking lips!

Shadow Magnet - High-tech, pre-shadow cream helps smooth fine lines and creases. Shadow Magnet magnetizes eye shadow color to your eyelids and holds it in place for extra ultra-long wear. Keeps eye shadows color-true and looking just applied.

Please choose which shade of Shadow Magnet you prefer:

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Date Added: 04/30/2007 by Jessica P
Love them all! Especially the face primer! All of the products really do help to keep my makeup on longer, fresher and I use way less foundation than without the primer. It also seems to help with all those other issues that I have with my face and making a smooth, even, flawless face that I love!

Date Added: 05/29/2007 by Karen A
I really like the smooth the way collection. The results are always good with AVC cosmetics, but after using the face primer, shadow magnet and lip primer I found out it just makes it better. It really evens out my skin and doesn't make the makeup work so hard to cover up. You don't have to use a lot of foundation to begin with and I find after using the primer I use even less.

Date Added: 12/11/2007 by Kristina A
These products are ideal if you want your look smooth and long lasting! I love the face primer - it produces a smooth flawless look that is perfect!

Date Added: 04/12/2008 by Mary P
I like all of the products in this package! The makeup primer helps my makeup stay fresh longer. The lip primer is a good product and seems to help lips look and feel younger!

Date Added: 04/06/2007 by Krysti H
I tried my friend's STW Collection and now I am buying my own - Primers make a huge difference in getting that flawless finish ladies!

Date Added: 10/03/2013 by Ruthie S
I mostly use the primer and eye shadow magnet every day and love them. Will continue to buy these products. I need to remember to use the lip product but if it is as good as the other two, it will be great. Try them!

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Alexis Vogel Makeup

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Smooth the Way Collection